Mike Kemelmakher is a Hi-Tech industry veteran with more than 20 years of expertise. Mike joined SAP in 2011, and founded SAP Innovation Center Israel in late 2014. SAP IC IL team is a part of SAP Innovation Centers Network and Machine Learning organization. The team in Israel is focusing on applied computer vision. In April 2017, the team released its first commercial service, SAP Brand Impact, after less than one year of development and productizing. SAP Brand Impact was introduced to the market during major events like NAB, NVIDIA GTC and SAPPHIRE. The first paying customers were on-boarded shortly after the release. Prior to his current role, Mike was with SAP CTO office, focusing on technology due-diligence, and execution of special projects for SAP CTO. Mike holds M.Sc. degree in Computer Science and participated in PhD program in Bar Ilan University, with specialization in distributed systems and high-performance computing.